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The best moment to sell an eSIM: visa approval

Country, dates and traveller are known, and nobody else is talking to them yet.

Use case · 3 min read

Most travel eSIMs are sold at the last minute, in an app store search or at the airport. By then the traveller has compared five brands.

At visa approval, the situation is different. The service knows the destination, the dates and who is travelling, and the traveller is opening the email that matters most to their trip.

What to offer

Beyond visas

The same logic applies to any confirmation moment: a booking, a policy certificate, a boarding pass, a relocation welcome pack.

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